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Myths of Selling a Home
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The Results First Approach
Selling a house is a big decision. Whatever your reason, chances are you’ve put some good thought into. You know WHY you want to sell, but HOW are you going to do it?
The Results First Approach is a system I designed to encourage a quick sale at the highest price possible. The fundamental approach lies in a technique called “Blitzkrieg”. Blitzkrieg (Translated from German meaning “lightning War”) is an overwhelming and unstoppable attack from all possible angles. When applied to real estate, that means mass marketing for your property through all possible mediums.
Implementing this strategy has proven a powerful tool to sell homes. Your property is put in front of as many qualified buyers as possible and given the greatest chances of obtaining the highest price in the shortest period of time. A custom 50 point marketing checklist is used in conjunction with your listing to ensure all possible marketing channels have been utilized.
The Results First Marketing plan is broken down into 3 marketing methods:
Traditional Marketing – This includes all the foundation pieces of listing a home for sale. Listing in the MLS, provide listing signs, and open houses. While these are necessary and expected steps, they are just the tip of the iceberg and alone will not sell a house for top dollar.
Digital Marketing – Utilizing the latest technology, we captivate and wow prospective home buyers online. With an estimated 90% of all home buyers starting shopping online these days, making your listing stand out is imperative. Your listing will include a heavy digital campaign that includes:
Matterport Immersive 3-D tours
Syndication to international websites
Online Hyper-Targeted Advertisements
Proprietary Buyer Capture System
Proactive Marketing – Maybe you’ve never heard of Proactive Marketing before, it’s what’s been named for the true secret sauce to this systems success. On every listing, I take a few unusual steps to dig up a buyer for your property. While I can’t publish these proprietary methods here, they keep my clients two steps ahead of the competition. The results have proven time and time again to sell homes for top dollar in nearly half the time of the market average. In fact, many homes sell BEFORE ever hitting the market.
Please contact me today to see how my system can help you reach your real estate goals.
List Your Property Home Much is My House Worth?
What Clients are saying
Living outside of the area, I knew I needed to have a local agent on the ground in Phoenix who I could trust. Jon Knutson was the perfect agent to help me with my unique situation. I first spoke to another realtor in Phoenix that was part of a big team. Every time I called there was someone new answering the phone, it might as well have been an 800 number! After talking with Jon and understanding how he does business I knew he would hold himself accountable and be my eyes and ears in Phoenix. Jon was very accommodating and really streamlined the process. He went above and beyond to make sure the home was in good shape before putting it on the market, he even coordinated a painter and an electrician on my behalf. I would recommend to anyone I know who needs to sell their Arizona Home.
My husband and I decided to sell our very first house. When we first met with Jon Knutson I knew that we were in good hands. He gave us some great advice for preparing the house for the market. We were listed for just over two weeks before we had an offer. I was blown away! I can’t begin to express my appreciation for his excellent communication. We always knew what was going on every step of the way. You just don’t find genuine customer service these days. Incredibly helpful!!
We were lucky enough to meet Jon at an open house when we were “window shopping” for a new house to down-size into in the Arcadia area of Phoenix and were impressed with his knowledge of the area. While comfortable that Jon knew the central Phoenix area, we were initially looking for someone different to help sell our house in the Ahwatukee-Foothills area, but in subsequent discussions with Jon about the A-F area we felt he was the best choice for us in both selling our current house and finding a new one that met our long-term goals. Jon listened to us the entire way, on both the selling and buying ends and was patient with the changes (and emotions) that inevitably occur along the way. I don’t plan to ever move again, but if I do I’ll be calling Jon first!
This was home purchase #3 for me, but my first property in Phoenix. It was by far the smoothest transaction to date. Jon was extremely helpful and knowledgeable throughout the entire home buying process. He was able to pick up on my likes and dislikes early on in the home search, so we were able to narrow down a few great options to choose from rather quickly. I thought I was sold on the Arcadia neighborhood, but he thought for the lot that I wanted I should take a look at north central Phoenix as well. Well, he was right and that’s where I bought. Hands down he will be the first call I make if I decide to move again.
Jon helped me sell a home in Arcadia and the process went smoothly. We had an offer within the first couple weeks of listing and he was knowledgeable through the closing. I would definitely use him again!
List Your Property Home Much is My Home Worth?